Commerce and Anthropology
Commerce and Anthropology Grant McCracken, a cultural anthropologist, looks at the places where culture and commerce, anthropology and economics meet most often: marketing in general, branding in...
View ArticleDigital Anthropology and Marketing
Digital Anthropology and Marketing Related articles Design Anthropology in Participatory Design: From Ethnography to Anthropological Critique (Oct 2014, Namibia) Media anthropology and the anthropology...
View ArticleCoffee shop buzz is good for creativity
Coffee shop buzz is good for creativity, study finds Soon, a futurist predicts, that we will trade our offices for coffee shops in the years to come, and universities and retail stores will...
View ArticleOn Tiger Woods, Sex and Golf
Here’s how a Cultural Anthropologist views Tiger Woods on Sex and Golf __________________________________________________________________ Duke University Professor Orin Starn answers questions...
View ArticleGetting Culture into the Corporation
Getting Culture into the Corporation From : Grant McCracken About Grant McCracken Grant McCracken holds a PhD from the University of Chicago in cultural anthropology. He is the author of Culture and...
View ArticleCORPORATE CULTURES : Business Anthropology Overview
CORPORATE CULTURES The days of allowing business organizations to be led by those who lack cultural competence are fading. Grant McCracken (2009), for example, argues that organizations need a chief...
View ArticleAnthropology for Business
Anthropology for Business Slideshare Presentation Anthropology for Businesses How Hiring an Anthropologist Will Make Your Firm More Competitive in the New Economy Visit our Career Center at...
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